In 2012 an interesting incident happened regarding Target – the retail giant, a 16-year-old and an unhappy father. As a part of their promotional campaigns, Target sent coupons for baby items to the house of a 16-year-old according to her search and shopping history. The girl was pregnant at the time, but her parents were […]
It is always interesting to study the ways digital marketing community approach machine learning and artificial intelligence. Most of them are either wary or strangely concerned about those technologies, and some are even clearly afraid of them. To be fair, artificial intelligence has the potential of having absurd amounts of processing power and capabilities – […]
Most of the digital marketing methods including content marketing is largely being impacted by Artificial Intelligence related technologies nowadays. Social media is among the most prominent digital marketing tools that are being benefited by new AI innovations since the high monetary gains and ROI when it comes to social media marketing. With more and more […]
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