Social Media is an excitingly dynamic subject that keeps surprising us with every new change. There are algorithm changes that happen which enhances the user experience, new features that make the platform more entertaining and a whole lot of updates which are hard to keep up with sometimes. According to experts, it is not easy […]
Because of the pace at which updates go on social media platforms, you need to create a strategy rather than just putting a hashtag sign to a specific set of keywords. Not only should previously use popular hashtags be benefited from but with regard to the growing trend and preference of the customers, the brand […]
After last week’s presidential debate, a truly unique episode in a polarized nation, most of us agreed that whatever we were seeing, it just wasn’t right for our country.
Last night’s vice-presidential debate achieved the opposite. It turned everybody back to their corners. And how you viewed the outcome depends mostly on who you follow.
In 2012 an interesting incident happened regarding Target – the retail giant, a 16-year-old and an unhappy father. As a part of their promotional campaigns, Target sent coupons for baby items to the house of a 16-year-old according to her search and shopping history. The girl was pregnant at the time, but her parents were […]
It is always interesting to study the ways digital marketing community approach machine learning and artificial intelligence. Most of them are either wary or strangely concerned about those technologies, and some are even clearly afraid of them. To be fair, artificial intelligence has the potential of having absurd amounts of processing power and capabilities – […]