Hashtag Strategy

Effective Tactics in Hashtag Marketing

Because of the pace at which updates go on social media platforms, you need to create a strategy rather than just putting a hashtag sign to a specific set of keywords. Not only should previously use popular hashtags be benefited from but with regard to the growing trend and preference of the customers, the brand […]

Who Won The Vice-Presidential Debate

After last week’s presidential debate, a truly unique episode in a polarized nation, most of us agreed that whatever we were seeing, it just wasn’t right for our country.
Last night’s vice-presidential debate achieved the opposite. It turned everybody back to their corners. And how you viewed the outcome depends mostly on who you follow.

AI and Social Media

Artificial Intelligence and Social Media

It is always interesting to study the ways digital marketing community approach machine learning and artificial intelligence. Most of them are either wary or strangely concerned about those technologies, and some are even clearly afraid of them. To be fair, artificial intelligence has the potential of having absurd amounts of processing power and capabilities – […]